Yiannis Exarchos

Yiannis Exarchos

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Yiannis Exarchos is the CEO of Olympic Broadcasting Services, known for his role in shaping media coverage of the Olympic Games. He has been a vocal advocate for gender equality in sports broadcasting, emphasizing the importance of presenting male and female athletes equitably to combat stereotypes and sexism. Recently, he drew attention for his calls to improve the representation of female athletes during the 2024 Paris Olympics.

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Recent Mentions

United States United States: CEO of Olympic Broadcasting Services Yiannis Exarchos specifically called on camera operators to film both male and female athletes the same way to avoid stereotypes and sexism. 6

Fox News: Social media erupts over new broadcasting guidelines that discourage 'sexualized' shots of female athletes