Yang Mingming

Sales Professional

Yang Mingming is a sales professional specializing in beauty treatments and insurance in Beijing. Having transitioned from a secure job at the state-run 'People’s Daily' to the beauty industry seven years ago, she now caters to a clientele of upper-middle-class women seeking cosmetic enhancements. Mingming works long hours at a popular beauty clinic, where she assists clients with treatments such as Botox and fillers, while also managing a lucrative insurance business that has seen significant growth since the pandemic. Her insights reflect the changing priorities of wealthy Chinese women, who now invest in beauty and wellness as a means to navigate an uncertain economic landscape.