Xiao Neng
Xiao Neng is a 23-year-old collector and co-owner of Neng Vintage, a vintage store in Shanghai specializing in Polo Ralph Lauren clothing, who has spent over US$1 million on Ralph Lauren apparel, embodying a growing trend of Chinese superfans embracing the brand as a symbol of the aspirational American Dream.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| Taiwan | 1 | 8.00 | 0.11% | +0% | 23,816,775 | 25,804 | $670,000 | 726$ |
| Totals | 1 | 23,816,775 | 25,804 | $670,000 | 726$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Taiwan:
Collector Xiao Neng says he has spent at least US$1 million on Ralph Lauren clothing over the past four to five years.
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