Xia Jie
entrepreneur
Xia Jie is a 57-year-old apple farmer who has embraced modern technology by live-streaming her apple sales in English. Her innovative approach reflects the changing dynamics of rural entrepreneurship and the empowerment of farmers to engage with broader markets.
Global Media Ratings
Dominance
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Persistence
0 wks
Reach
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China:
Xia Jie promotes her apples through live streaming in her orchard.
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