Tanja Herrmann

Tanja Herrmann

academic unknown

Tanja Herrmann is a program director for marketing strategy at the Zurich University of Applied Sciences, who has commented on the perception of fashion brands among younger Swiss generations, noting that On shoes are viewed as outdated.

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Switzerland Switzerland: Tanja Herrmann, a program director for marketing strategy at the Zurich University of Applied Sciences, remarked on the perception of the On brand among young people in Switzerland. 6

Neue Zürcher Zeitung: Stillose Schweiz? Unterwegs im Land der modischen Tristesse