Susie Bould
director
Susie Bould is the director of marketing at Curzon, who recognizes the impact of social media in driving younger audiences to cinemas, pointing out that viral films can significantly enhance their theatrical success.
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United Kingdom:
Susie Bould highlights the role of social media in driving younger audiences to the cinema.
8
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The Guardian: ‘I don’t touch my phone. At home, I’d be scrolling’: why young people are flocking to independent cinemas | Film