Stephen Scholten
Stephen Scholten is a representative of Adidas who has spoken about the company's high-tech running shoes, which have been at the center of discussions regarding fairness in sports due to their significant cost and performance-enhancing capabilities. His comments highlight the ongoing debate about the role of technology and financial factors in competitive sports.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| Canada | 1 | 5.00 | 0.08% | +0% | 38,005,238 | 31,724 | $1,700,000 | 1,419$ |
| Totals | 1 | 38,005,238 | 31,724 | $1,700,000 | 1,419$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Canada:
Adidas’s Stephen Scholten acknowledged that the shoes can be used only for 'a couple of marathons.'
5