Sanjeev Kumar Bijli
Sanjeev Kumar Bijli is the executive director of PVR INOX Limited, a major multiplex chain in India, who defends current ticket prices as reasonable while emphasizing that audiences still appreciate the value provided by modern cinema experiences.
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India:
Sanjeev Kumar Bijli, Executive Director of PVR INOX Limited, discusses the concept of sleeper hits in the film industry.
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United Kingdom:
Sanjeev Kumar Bijli, executive director of multiplex chain PVR INOX Limited, told the BBC that the perception that people have stopped going to theatres is 'a general notion squeezed in without fact-checking'.
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