Ruwen Mohr
Ruwen Mohr is the Chief Technology Officer at Audi, where he has recently acknowledged the company's shift away from a strategy that heavily relied on touch screens and sensor panels for vehicle controls. His recognition of consumer dissatisfaction with these features has led Audi to plan a return to physical buttons and switches in upcoming models, starting with the Audi A4 e-tron.
Global Media Ratings
Countries Mentioned
No country-level mention data available.
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Belarus:
Ruwen Mohr, the technical director of Audi, announced the company's decision to return physical buttons in new models.
7