Ricard Gil
Ricard Gil is a researcher at the University of California known for his collaborative work with Wesley R Hartmann on the economic dynamics of cinema food sales, emphasizing their impact on overall box office profitability.
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Recent Mentions
Andorra:
Ricard Gil is a professor of Strategic Management at IESE Business School who will lead the session.
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Indonesia:
Ricard Gil co-authored a study on the pricing strategies of cinema snacks.
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Indonesia:
Ricard Gil co-authored a study on the pricing strategies of snacks in cinemas.
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