Melanie Nuce-Hilton
executive
Melanie Nuce-Hilton serves as the senior vice president of customer success at GS1 US, where she emphasizes the importance of accurate product information for retailers leveraging AI to meet consumer demands.
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Melanie Nuce-Hilton, senior vice president of customer success at GS1 US, said retailers feel the urgency because AI is already shaping what people buy.
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