Ivan Birch

Ivan Birch

manager unknown

Ivan Birch is the manager of New World Masterton, known for his enthusiastic approach to supermarket promotions. He gained attention for his comments on the success of various customer giveaways, including the popular Little Shop promotion, which delighted both children and adults alike by offering miniature products. Birch remarked that these promotions brought out the inner child in customers, highlighting the appeal of engaging and interactive shopping experiences.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
3,985
Power
174$
Sentiment
8.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
New Zealand 1 8.00 0.08% +0% 4,822,233 3,985 $210,000 174$
Totals 1 4,822,233 3,985 $210,000 174$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

New Zealand New Zealand: New World Masterton manager Ivan Birch said the promotion was a hit with children and adults alike. 8

The New Zealand Herald – country’s largest newspaper, est. 1863: From Ooshies to Smeg knives: The supermarket giveaways that hooked Kiwis