Gemma Rasmussen

Gemma Rasmussen

head of research and advocacy unknown

Gemma Rasmussen is the head of research and advocacy at Consumer New Zealand, an organization focused on promoting consumer rights and product safety. Recently, she has been in the news urging consumers to avoid purchasing toys and electrical products from low-cost online platforms like Temu and AliExpress, due to safety concerns highlighted by recent product recalls in the UK. Rasmussen emphasizes the importance of product safety, especially as New Zealand consumers increasingly turn to cheaper online shopping options amid rising cost-of-living pressures. She advocates for stronger regulatory measures to address the challenges posed by global e-commerce in ensuring consumer safety.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
3,959
Power
172$
Sentiment
7.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
New Zealand 1 7.00 0.08% +0% 4,822,233 3,959 $210,000 172$
Totals 1 4,822,233 3,959 $210,000 172$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

New Zealand New Zealand: Gemma Rasmussen, head of research and advocacy at Consumer New Zealand, said the organisation was aware of the products’ recall in the UK. 7

The New Zealand Herald – country’s largest newspaper, est. 1863: Consumer NZ urges parents to avoid cheap Temu toys after UK recall