Daniel Chicoma
Daniel Chicoma is a marketing professor at ESAN University in Peru, known for his expertise in brand strategy and consumer behavior. He has contributed to discussions on how brands can navigate advertising restrictions during major events like the FIFA World Cup, emphasizing the importance of creativity and innovative marketing strategies to connect with audiences without infringing on official sponsorship rules.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| Peru | 1 | 7.00 | 0.08% | +0% | 32,971,846 | 25,017 | $230,000 | 175$ |
| Totals | 1 | 32,971,846 | 25,017 | $230,000 | 175$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Peru:
Daniel Chicoma, a marketing professor, explained how brands can participate in conversations without infringing FIFA's rules.
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