Ana Montaruli

Ana Montaruli

businesswoman unknown

Ana Montaruli is the owner of La Tía Pancha, a vintage fair that has played a significant role in promoting the use of second-hand clothing in Argentina. Over the past decade, she has witnessed a cultural shift towards more sustainable fashion practices, although recent competition from ultra fast fashion brands like Shein has changed consumer behavior. Montaruli emphasizes the importance of quality vintage pieces and continues to advocate for the environmental and economic benefits of choosing second-hand clothing over cheap, disposable options.

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Argentina Argentina: Ana Montaruli is the owner of the vintage fair La Tía Pancha and noted the changing perceptions of used clothing over the last decade. 6

Clarín: la inesperada competencia que le surgió a la ropa usada